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Photos Sell Homes

Posted by Dave Smith on Jun 4, 2009 in Re-Imaging

This is not a revelation. Gone are the day when the agent has power over “The Book” Today, consumers look at homes directly on the internet. What do they look at? Data, or Pictures. THEY LOOK AT PICTURES The more pictures of a home the better. The better the pictures BETTER YET.

Back in April of 2008 Realtor Magazine had an article with the statics on how the number of photos available for a listing influences how quickly those homes sell.

“Research reveals that the more photos a listing has, the quicker it sells. A property with

  • a single photo spent 70 days on the market (DOM) on average, while DOM fell to
  • 40 with six photos,
  • 36 with 16 to 19 photos, and
  • 32 with 20 photos.

Additionally, listings with one photo sold for 91.2 percent of the original price, while homes with six or more sold for 95 percent of the original price.”

In today’s economy getting potential buyers to click on your listing while looking at hundreds of photos in a single sitting is important.

Do I need to add the commercial line here about using the ReImaging Lab to make them pop off the page?

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